Helping small business owners with the basics of marketing affordably.

The Why Marketing is a small business marketing consultancy based in Tauranga.
We help small businesses with the basics of marketing affordably.
Be this getting the initial setup of your social media accounts done right the first time, helping you create a brand appearance for your social media posts, helping you navigate Google, all the way through to manageable and cost effective marketing strategies for small businesses on a tight budget.

We can assist with Facebook, Instagram, LinkedIn, Email Newsletters and now Promotional Products as well.

Marketing your small business does not have to cost you an arm and a leg, there are cost effective ways of getting your brand, product or service in front of your target audience.

Want to know more? Email us at hello@thewhy.nz

Email Marketing

Creation and Distribution of Email Newsletters

Digital Marketing

Social Media Planning
Social Media Setup
Social Media Adertising


Marketing and Advertising Design
Motion Graphics
Facebook Cover Images/Video


A variety of preselected packages are available.
GET GOING – Intermediate
FULL SPEED – Full Compliment

Bliss Gift Baskets Facebook Cover Video

Check it out

Jason Fox – Credit One BOP Facebook Cover Video


Pam Holley – Gumboots to Heels Video Series


Some of Our Customers

What Our Clients Say

Client Testimonials

With an extensive background in the heavy transport industry I wanted to find a way to better serve my clients. I now run a business and asset finance brokerage in the Bay of Plenty under the Credit One brand, this has been great, helping people achieve their goals of starting a company, watching them grow and succeed is very rewarding.

However in my business you need new clients every month, as your existing client’s don’t buy a large asset every day.

I have tried all types of advertising, from radio, google ad words and Facebook marketing, all with little to no result, largely just impacting my cashflow rather than delivering the business required to increase it.

Recently I had a meeting with Geoffrey from “The Why” and I decided to give these forms of advertising another go, however this time leaving it with him to build the ad’s, create the groups to target and all.

More or less I handed over all marketing to Geoffrey and said do your best! After as little as 4 weeks I have seen the most positive response to advertising I have received since we started out over 2 years ago.

During the quite Christmas period when everyone was relaxing, I was receiving a valued enquiry almost every day. Its early stages still, but I am very excited about what “The Why” has delivered, and look forward to working in closely with him over the next 12 months to better serve more kiwi’s with their finance requirements.

Credit one – bay of plenty

You don’t know what you don’t know. We now have a basic marketing strategy, Instagram Page and a weekly Facebook post schedule. Monthly reports we actually understand and help just a text away. The smallest tweak can make a huge difference. If you don’t really know what to do, when to do it or how to do it, or just don’t have the time, get hold of Geoffrey from The Why Marketing to get you started on the right track.

Bliss Gift Baskets

Over the last 3 months Geoffrey has been helping me with social media and how to promote so I can engage with the people that are like minded to help my business to grow in the right direction. He is very good at what he does and knows, but most of all cares and always wants to help. I totally recommend Geoffrey.

Pam Holley